If there is one thing that digital technology and statistics have told us, it is that people love a good sale. 1) There is satisfaction in finding a sale and internal justification that it was right to buy. “I didn’t need a new television, but it was 50% off and better than my previous television” 2) There is immediacy of purchase. A panic. “I only have HOW long to get this at the discounted price?” Having a sale or running a promotion on your website can have a dramatic impact on the bottom line. We have seen the online revenue of ourselves and our clients increase as much as 185% after introducing a simple sale on the site, using WooCommerce and promotional WordPress tools. Create a sale in WooCommerce To create a sale on specific products with WooCommerce, you can do so right while creating a product. In the “Product Data” window of the Product editor for WooCommerce, you can set the sale price in your currency of choice. The best element of WooCommerce sale pricing is the ability to schedule dates where the price will be valid. If you want a specific product to be on sale for a select amount of time, you can set the sale start and end date ahead of time. This automates the process
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