Though... || WordPress is famous for being well designed for SEO right out of the box. All of its features and functions have been built to guide search engines through every post, page and category of your site, so it’s not absolutely essential to install third-party SEO plugins for your sites to rank well. Though search engines have no difficulty dealing with WordPress sites, users who are serious about SEO often still turn to popular, highly-rated plugins in an effort to supercharge their results. And with over one million active installs, is the leading plugin on the market. Yoast SEO is a powerful option, but do users really need all those options to deliver effective SEO, or can they achieve similar results with simpler plugins? That’s the question we’ll be covering in depth in this article. Let’s start with some basics. Getting to Grips with SEO Getting SEO ‘right’ obviously makes an enormous difference to your site’s chances of success, but it’s by no means straightforward. Any WordPress user who’s made it past the beginner stages will know all too well just how involved things can become when you start getting serious about SEO. It’s a moving target; tips and techniques that
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