A speedy website attracts more traffic, reduces bounce rates, and ranks better on search engines. Maybe it’s time to re-evaluate your site’s caching needs and invest in an upmarket plugin to reap the rewards of your hard work. High page load times have an adverse effect on your WordPress website and caching ensures that you never have to face them head on. In this article, we’ll aim for the lowest possible page load times with the right caching plugin by evaluating several different available options and ranking them based on page load times conducted in a real-world testing environment. Let’s put this all into context before we move on to the tests. A Note on Caching In a nutshell, a cache is a component that stores data so future requests for that data can be served faster. Generally, data is cached to reduce site speed and improve data fetching times. This is immensely useful in cases where a user frequently returns to a particular website. The site is cached and the browser doesn’t have to retrieve the entire site – it restores the cached version and receives the fresh information thus resulting in faster page load times. Search engines take site speed seriously in their ranking
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