Web fonts are a staple of modern web design and used by the overwhelming majority of WordPress websites. Optimizing the use and delivery of web fonts is critical because poorly optimized web fonts can bog down the performance of your website. Despite this risk, the answer isn’t to punt web fonts in favor of web safe fonts. Web fonts are popular for several valid reasons. Designers love web fonts for the creative license they provide and improved UX that make possible. Web fonts often render more effectively than web safe fonts across a wide range of devices sizes and resolutions. This article introduces web fonts and explores methods and tools you can use to add optimized web fonts to your WordPress website. What are Web Fonts? Before we talk about how to optimize the delivery of web fonts, I want to make sure we’re on the same page. When it comes to websites, there are two basic types of fonts: Web safe fonts are fonts that are preinstalled on a device. Run-of-the-mill fonts such as Arial, Times New Roman, and Courier New as well as generic font families like serif, sans-serif, and monospace are web safe fonts. Web fonts are fonts that are not preinstalled on a device and
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