You may have recently noticed that WordPress has started adding rel=”noopener noreferrer” to links by default. You may want to know why this happening, and if it has any impact on SEO. Why is WordPress Adding rel=”noopener noreferrer” to my links? How very dare they? Well as it turns out, there is a very good reason to add these tags to external links by default – as doing so should stop a potential exploit that allows the new webpage (opened via target="_blank" or window.open()) to control the original parent page – which could result in phishing attacks and similar. Does adding rel=”noopener noreferrer” to links have any impact on SEO? You may have already heard about the rel="nofollow" tag, and how significant the SEO impact of this tag can be, and consequently be worried that the rather similar looking “noopener noreferrer” tag has a similar affect. Well fear not, there is absolutely zero impact on SEO from using rel=”noopener noreferrer”. This has been confirmed by Google’s John Mu in a direct answer to a webmaster’s question: Does google still crawl, index, and count a good
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