The WordPress post editor, for all its strong points, is getting a bit long in the tooth. Thus, one of the main stated focuses for 2017 was to change the experience of editing a page or post inside WordPress. That comes in the form of the new Gutenberg editor. The idea is to make writing “rich” posts, complete with media, a more intuitive experience. As it stands now, what we’ll call the “classic” WordPress editor doesn’t do this very well. It takes a lot of smoke and mirrors to do anything other than add standard text and images. Because of this, we often end up using plugins, custom fields or editing raw HTML to make things work. Some of these hacks are problematic, as they are incredibly easy to break. Then there’s the issue of allowing for the full use of existing features. WordPress has tons of amazing functionality built in, such as oEmbed, which allows you to easily embed media from popular 3rd party services. But you’d have to be a web professional (or very interested in WordPress) to know that this kind of feature even exists. So, the aim of Gutenberg is not only to bring new functionality to writing content in WordPress, it’s
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