I chatted with some prominent plugin authors, page builder authors, and Gutenberg contributors to understand how Gutenberg could impact the broader WordPress ecosystem. This article discusses how it can impact content authors, plugin authors, and page builder plugins in the near future. Gutenberg is the proposed new content editor for WordPress Core. It is currently in beta development. It is a radical departure from the simple WYSIWYG (what you see is what you get) approach WordPress has traditionally had for content creation. As with any major change in WordPress, this will inevitably have ripple effects throughout the WordPress marketplace. With that in mind, here’s my take on how Gutenberg will affect the broader WordPress ecosystem. The Awesome for WordPress Content Creators From everything I’ve seen, the main motivation — primarily from WordPress co-creator Matt Mullenweg — is to dramatically improve end users’ experience with content creation in WordPress. With the advent of website builders like Squarespace and Wix, a cleaner WYSIWYG in Medium, and the plethora of full-featured page building WordPress plugins, the simple post editor has started
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