According to the most recent report from BuiltWith, 39% of all eCommerce sites are powered by WooCommerce and WordPress — over 1.5 million active stores. Add in the usage of additional eCommerce platforms powered by WordPress and the CMS’s own 17.6 million live sites (over 26% of the entire internet!), and, well… that’s a lot of sites. Developers and store builders don’t just choose to work with WordPress because it’s free (although it is) or because “everyone else is using it” (although they are). There are some pretty convincing reasons why WordPress has climbed to the top of the charts, and why WooCommerce has soared in popularity right along with it. Stores backed by WordPress have multiple advantages over those on other platforms. And these advantages allow them to work faster, spend less money, and ultimately become more successful than their counterparts. Let’s take a look at a few convincing reasons why shops running on WordPress have a competitive edge — and why you should join their ranks, if you’re not already among them. From hosting to plugins, the entire store is 100% under your control When you set up
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