Bring out the bells; it’s a holiday seasonBring out the bells, it’s a happy time Ho-Ho-Ho! It’s the happiest time of the year especially if you’re an ecommerce store owner. Your sales will probably increase by 40%; though almost all of you would wish that this percentage would go in triple digits. To maximize your earning you have to take care of multiple factors. I do not expect you to remember every item on the Holiday Season store prep checklist. However, remember that sometimes a small thing can have a big impact on holiday season revenue. To make sure that ecommerce store owners do not miss a trick, I decided to go to the influencers and experts of the industry and ask their opinion about the single most important thing that could mar the Holiday Season sales revenue. The Best Start Is An Early Start Let’s begin with the first hack for aligning things whether it is the marketing plan or the budget. Experts suggest that you should avoid the last minute rush. According to James Gurd, the owner of Digital Juggler: One advice? Have a strategy, plan and marketing calendar, align resources and budget with that. No plan, it’s like dust in the wind.
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