If you are selling WordPress themes or plugins, no doubt you’re always looking for ways to add value to your product and encourage more sales. One common method is to create different plans for your product which limit the number of times a customer can activate it. However, this method can actually reduce your scope to increase your profitability. In this post, I’m going to show you how you can use the Software Licensing extension for Easy Digital Downloads to make some features of your plugin available only to users on premium plans – and all without having to create and manage different versions of the product. Why restrict features to certain plans? Making certain features only available to higher license plans is an effective way of encouraging users to purchase or upgrade to a more expensive version, meaning more profit for you. Activation Limit Model Let’s say you have a WordPress plugin that creates a forum. You’re licensing it in an orthodox way, something like: Single site license, $19 Two to five sites license, $29 Unlimited sites license, $35 We can call this the Activation Limit Model – you set your pricing according to how many times
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