standard post icon As has become customary over the past 8 years, I joined thousands of fellow WordPress enthusiasts and supporters for WordCamp US 2018 in Nashville, Tennessee. For me, the highlight is always the State of The Word (SOTW), delivered by Matt Mullenweg (Co-Founder of the platform). The SOTW provides an opportunity to reflect on the last year, and where the platform is going. Where the platform goes is often a strong indicator of where the rest of the ecosystem will follow. The WordPress Business Ecosystem Last year it was a pivotal year for the platform. We did away with release cycles, introduced a multi-lead approach, but more importantly it introduced the hottest and most contentious idea since the platforms inception- Gutenberg. We were treated to a live demo. It provided a fresh, awe-inspiring, view of Gutenbergs power. It wasn’t at this point that I gained a completely new appreciation for the role it will undeniably play in reshaping the WordPress business ecosystem. How many plugins would it have taken to achieve this experience? This is what I kept asking myself as I watched. Today the WordPress business ecosystem is comprised of products (e.g., plugins,
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